Magic Live, developed by Cervelle Software, is a powerful catalog tool that streamlines the data entry of new products into Merchant Magic™. When a UPC is carried by one of the distributors connected to Magic Live, the part's description, price, manufacturer, and related information automatically appear, allowing you to import it with just a few clicks instead of endless typing.

Additionally, if you're using the Magic Web, any of the Ammoready catalogs (such as Davidson's, RSR, Sports South, Bill Hicks, MSG Wholesale, and more) are automatically integrated into Merchant Magic™, making inventory management easier than ever.

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Magic Live! queries the actual data from RSR Group, Sports South, Lipseys, and Big Rock  which means the data is streamed via a live feed directly from the distributors.  



 

• Saves Time

• Minimizes Typing

• Easy-to-Use

• Very Affordable!

• Developed by Cervelle Software to seamlessly integrate with Merchant Magic™

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No.  The live feeds use web service technology which eliminates CSV files.  You can also import catalogs from non-participating distributors into Merchant Magic™ by formatting a text/CSV file provided by that distributor or manufacturer.  There is a built-in import tool in Merchant Magic™ that facilitates the import.  If you prefer, the Cervelle support team can import CSV files for you at a nominal, per catalog fee.